NHS find a GP

How we redesigned the way people find a GP on NHS.UK, made it simpler, and increased user satisfaction.

Senior Interaction Designer — 2019

A screenshot of the start page for Find a GP.

A screenshot of a list of results. GP surgeries ordered by distance.

A screenshot of a user entering their postcode on a search input field.

A screenshot of Google Maps showing directions from the user’s home to the GP surgery.

Results

User satisfaction up from 57% to 69% after first release.

Find a dentist, which we also redesigned, went from 32% to 66%.

All participants could easily complete their tasks in testing.

While many people struggled with the previous flow.

So much faster to load.

Users could see meaningful results within 1.8 seconds, down from 4.8.